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With 3rd-party cookies coming to an end, antwerpes healthy media has developed a new therapy to revolutionise digital healthcare marketing and address HCP target groups with maximum reach.
With healthy.ID, we offer a solution for precisely identifying HCPs and addressing them with customised messages. Our network of premium partners enables us to securely use the professional data of HCPs, such as their specialisation or branch, and to display targeted content based on this.
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Based on the "symptoms" of the target group, e.g. the desire for up-to-date medical information and further education, we create individual treatment plans in form of customer journeys that are customised to the specific needs of each HCP.
The healthy.ID is the "therapy" for your HCP-centred media campaigns, guaranteeing effectiveness and data transparency. Rely on customised campaigns with healthy.ID to meet the needs of your HCP target group and increase the success of your digital marketing.
Since data protection is as important to us as it is to our publishing partners and our customers in the pharma industry, security is our top priority. Therefore our solution is based on the principle of data minimisation - our partners only transmit the data which is absolutely necessary for the use of the healthy.ID. We also use the latest hashing methods to ensure that personal data is only transmitted in anonymised form and is used only for the purpose of healthy.ID processes. We therefore do not store any personal data and cannot draw any conclusions about natural persons from the data we work with at any time. Last but not least, the data that our publishing partners share with us is never shared with other partners and can be deleted at any time if consent is revoked - your data remains your data!
Do you still have questions or concerns about our therapy services?
With just a few clicks, you can select your preferred option and provide us with the most important briefing aspects. You will receive your individual concept from us within a minimum of time.
Go to configurator
Our premium partners offer you high reach in your target group. In addition to the ID-based display of advertising materials and the use of banners, each of our partners offers a variety of customisable advertising and content formats. As part of a holistic omnichannel strategy planned by antwerpes healthy media, our premium partners are an important tool for making your campaign a success.
Use your content exactly where it will have the greatest impact.
Our treatment strategy does not end with identification. We focus on attention and customise our advertising media in real time to specific characteristics of the target group and campaign phases. Frequency capping enables the precise planning of customer journeys - regardless of device boundaries or specific healthcare platforms.
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My team will find exactly the right solution to maximise the success of your campaign. Take the first step, benefit from the numerous advantages of healthy.ID and get in touch with me today with your plans:
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